With just 16 months to go before the first food labeling change deadline, food manufacturers may be feeling the pressure—but many consumers are looking forward to the food labeling changes. A healthy, balanced diet is a key element of maintaining good health, so clearer food labeling that makes it easier to determine exactly what you’re …
As the pet food market continues to grow, so does consumer appetite for added value and convenience when making pet food purchases. Figuring out which pet food packaging features matter to your customers is the key to success in this competitive market. Pet Food Packaging Closures Consumers of premium pet food are shying away from …
On December 14, 2016, Canada’s Minister of Health announced new food labeling rules informed by “science-based nutrition” and years of consultations with stakeholders and the Canadian public by the Canadian Food Inspection Agency. These changes, which include updates to the Nutrition Facts Table, new rules for listing ingredients, and changes to standardized serving sizes, will …
Packaging design is the number one driver of impulse purchases which, in turn, are among the top drivers of revenue for producers. Up to 40% of consumer spending at the supermarket is made up of impulse buys. How can savvy manufacturers use this information to pad the bottom line? Understanding what causes an impulse purchase …
Sustainable packaging matters to consumers: in a recent survey, two-thirds of consumers said that environmentally friendly packaging is the most important action a brand can take to demonstrate its commitment to sustainability[1]. At first glance, biodegradable packaging may seem like the Holy Grail of green packaging, and an easy way to win over eco-conscious consumers. …
Using shelf impact to sell more product goes beyond just having a pretty package. Added flexible packaging features can supercharge your product’s perceived value to consumers, lock in brand loyalty, and drive repeat purchases. Here are our top four considerations when designing value-boosting flexible packaging. 1. Flexible Package Structure Choosing flexible packaging has a number …
If you manufacture or distribute food products in both the United States and Canada, navigating different regulations for GMO labeling can be frustrating. Until recently, some manufacturers simply didn’t sell their products in states with strict GMO labeling rules, as across-the-board compliance with varying state regulations was difficult. Now, new federal rules have set a …
Being a successful food broker and distributor means keeping a lot of plates in the air, juggling many balls, wearing several hats—whichever your preferred idiom, the goal is to make it all look seamless to your clients. In our 60 years of experience in the food industry we’ve uncovered some common distributor habits that can …
We’re not advocating stealing your competitors’ designs, but your product’s packaging doesn’t exist in a vacuum. If you’re searching for packaging design inspiration, it’s important to take a look at likely shelf neighbours to find the perfect graphics for your own pack. Packaging Design Interrupts Consumers The vast majority of purchase decisions are made at …
In the packaging industry, we tend to think of closures as the finishing touch on a package. For consumers, the closure is one of the first interactions they have with the package—making it more of an “opener”, in both senses of the word. Packaging solutions which make strategic use of convenient closure features that customers …
Every successful project begins with an in-depth and no-obligation discovery call with our packaging experts. From there, we’ll find the best solution for your product and your brand at large. We’re focused on helping our customers grow and succeed, so let’s talk about your goals and get started.
